Resources
Find Your Perfect Market Fit
Download the Marketer’s Blueprint for Identifying Your Ideal Audience E-Book
Whether you sell your products or services directly to consumers online or you engage with your prospects and clients through online channels, it’s critical that you understand what motivates and inspires your ideal customer.
To help get your creative juices flowing, we’ve compiled an e-book with 72 market segments you can use to enhance your persona development. These segments include a detailed overview of their interests and lifestyle, along with:
- Case studies on finding market fit
- How to create a hypothesis for your ideal persona
- Steps for validating your target market is really a fit
- Hands-on exercises and worksheets to find your ideal audience
